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February 16, 2022
Ellie Burke
Campspot is committed to helping campground owners provide a transparent, modern experience to their campground guests. Check out our latest feature—Online Cancellations.
Campspot is committed to helping campground owners provide a transparent, modern experience to their campground guests that exceeds expectations and drives repeat visits. That’s why we’re stoked to share the platform’s newest feature—Online Cancellations.
Guests now have the ability to cancel their reservation online at any campground that activates this feature. For a visual walkthrough of how this feature works and how to activate it in Campspot, check out the video below.
When a camper can manage their own reservation to the fullest extent, they no longer have to email or call your campground. This saves time for the camper, but also for you and your management staff.
Transparency is fundamental to meeting a camper’s expectations. A clearly visible and well-articulated cancellation policy allows a camper to read and accept your terms. When they’ve accepted them ahead of time as part of their reservation experience, they know what to expect when they decide to make a change. The associated cancellation fee, then, isn’t a hassle, but an additional service they’ve agreed to pay for in order to have autonomy and flexibility in their camping experience. This fee safeguards your business revenue by ensuring a cancellation does not mean a complete loss of potential earned revenue.
Campers use your campground for quality time and a chance to escape and relax. The easier it is to manage their visit, and the more their expectations are met, the happier they’ll be. The good news is that most often campers are merely adjusting their trip dates and booking again right away with their new preferences. So, while your business has to manage around their change, you’re still engaging with that camper at a later date.
Today’s campers are just like you and me. They’re modern consumers. They order their favorite customized drink ahead of arriving at the cafe with an app. They watch targeted ads (and make impulse buys) on social media based on their most recent actions online. They even pay a monthly fee to have razor blades and shaving cream mailed to their doorsteps.
Today’s consumers have the ability to make a travel reservation online and modify and cancel said reservation from the comfort of their favorite armchair. Campers deserve the same ease. Any campground that enables Online Cancellations on Campspot will allow their campers to quickly make changes on their own without picking up a phone to call the campground.
In order to cancel an existing reservation, guests can:
When campers can manage their reservation quickly and on their own, that positive experience becomes part of their overall perception of your campground, business, and brand. A frictionless reservation process is an important part of their overall impression and when less time is spent on the phone or communicating back and forth about the guest’s desires—more time can be spent going above and beyond for your guests in ways that make their stay truly memorable.
Ready to get going but not sure how to write a cancellation policy?
Read Next: How to Write an Online Cancellation Policy for Campgrounds
Please reach out to your success manager or support with any questions. Log in now to enable online cancellations today.
Ellie Burke is the content & SEO manager at Campspot. Raised in the Finger Lakes region of western New York, she lives for all things family, food, farming, and wide open spaces. Connect with her on Instagram @ellieburkebooks.
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