Beat the Headwinds | Campspot
Campspot Analytics · 2026 Mid-Year Industry Report

The market is soft.
Your revenue strategy
doesn’t have to be.

Campground demand is softer in 2026 — and if you’re feeling it at your park, our platform data confirms it. Here’s what’s driving the slowdown, and what top-performing parks are doing to stay ahead.

Proprietary same-store data across thousands of parks in the U.S. and Canada
Three compounding headwinds — and the tools to offset every one of them
Trusted by 3,500+ campgrounds and RV parks across North America
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What the data shows

2026 campground performance — by the numbers

Campspot’s same-store analysis tracks site night performance across thousands of parks year-over-year. The picture for 2026 is clear — and the data tells a more nuanced story than the headline numbers alone.

-1.2%
Median same-store site nights YOY
All segments · Jan–May 2026
-2.2%
Transient bookings YOY
Short-stay demand softening faster
+10.9%
Glamping resorts YOY
Strongest-performing category

Transient demand was up +6.0% in January and +3.6% in February — then flipped sharply negative in April, coinciding exactly with the national gas price crossing $4.00/gallon for the first time since 2022. Campers want to camp. What changed wasn’t demand — it was the cost of getting there.

What’s driving the softness
+38%
Gas price increase YOY by late May 2026 — highest Memorial Day prices since 2022
99.8%
Southeast in drought by April 2026 — worst drought coverage ever recorded for the region
61.7%
Of the contiguous U.S. in drought by April 21 — largest coverage since August 2012
#4
2025 was the 4th-warmest year on record — making YOY comparisons structurally harder
Regional performance
-3.1%
Southeast — worst-performing U.S. region; historic drought dominant headwind
-1.6%
Northeast — cold winter, late spring, economic sensitivity
-0.5%
Southwest — nearly flat; record March warmth offset drought impact
+1.3%
Canada — best-performing region; no U.S. drought exposure
Who’s outperforming — and why
+10.9%
Glamping resorts YOY — premium, weather-independent stays prove structurally resilient
+0.8%
Lodging-significant parks YOY — the only site type segment in positive territory
16.5pts
Performance gap between glamping resorts (+10.9%) and the weakest park category (-5.6%)

Source: Campspot same-store analysis, May 2026. Gas price: AAA / EIA. Drought: NOAA U.S. Drought Monitor, April 2026.

From the field

Parks using Campspot are holding their ground

“When we bought the RV resort, we added Campspot. And sure enough, in June, July, August, and September, revenue was up 50% — just like that. With Campspot, it’s so user-friendly that you stay booked.”
Mike Tuma
Lakewood RV Resort, NC
“In a short nine and a half months we expanded, improved, and grew the campground. We are currently doing four times the revenue monthly that the previous ownership was doing. Campspot has been an undeniable part of that success.”
Dustin Trotter
Okefenokee Pastimes Cabins and Campground
“We saw dramatic growth in gross income by utilizing their dynamic pricing engine. Training new staff is quick and easy — it’s much more intuitive and user-friendly than any other system we’ve used.”
Heather Blankenship
Jellystone Park™ of Pigeon Forge, TN
“76% of our bookings are now made online, which has allowed us to increase the sheer volume of reservations and reduce callback time from a week to less than one business day.”
Julie Amsdell
Lake Siskiyou Camp Resort
What’s within your control

You can’t control the market.
You can control how you respond.

The headwinds are real — but operators actively managing their revenue strategy, distribution footprint, and operations are outperforming those who aren’t. Here’s where to focus.

Revenue
Dynamic pricing & revenue management

Capture more revenue per booking when volume is under pressure. Campspot’s Revenue Management tools adjust pricing dynamically so you’re never leaving money on the table.

Revenue management hub ›
Distribution
Campspot Marketplace & OTA integrations

Show up where campers are searching. The Campspot Marketplace and our Expedia OTA integration put your inventory in front of more campers — without giving up control.

Explore the Marketplace ›
Revenue
Site Lock & grid optimization

Site Lock lets guests pay a premium to guarantee a specific site — capturing revenue that would otherwise be left on the table. Grid optimization maximizes occupancy and minimizes gaps.

Explore growth tools ›
Marketing
Marketing tools & integrations

Email, SMS, and marketing integrations that help you build and retain direct guest relationships — so more of your bookings come from campers who already know and love your park.

Explore marketing tools ›
Operations
Operational efficiency tools

Streamline housekeeping workflows, automate guest communications, and reduce administrative overhead — so your team can focus on the things that actually grow your business.

Explore operations tools ›
Data
Data, reporting & benchmarking

Real-time dashboards and advanced comparative analytics so you always know the health of your park — and how it stacks up against the market.

Explore data tools ›
Free resources

Go deeper on the data

Everything we know about 2026 campground performance — and what to do about it — available now at no cost.

▶ Webinar replay
Reading the Market: What 2026 Data Tells Us About Campground Performance

Campspot CEO Michael Scheinman walks through the full mid-year data story — regional trends, outperformers, and what it means for your summer.

Watch the replay ›
📄 Blog post
Why Campground Demand Is Down in 2026 — and What Operators Can Do About It

The full data breakdown with actionable strategies for protecting revenue and capturing more demand this summer.

Read the post ›
📖 Free guide
Marketing Your Campground in 2026: Organic, Paid & Social Strategies

The social media playbook built for campground owners who want more bookings, not more busywork. Download free.

Download free ›